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If you're like most photographers and creative professionals, you feel stuck in your website, doubtful that you're connecting with your ideal client. Showit is an easy to use website builder that gives you true creative freedom to brand your business like nobody's business, all without a single line of code. Creatives pros like you who care about their brand use Showit. 

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Media & Press

In 2016 we released a ground-up revamp of our website builder to eventually replace the Flash-based product we originally launched in 2008. To differentiate the two platforms, we renamed the old product "Showit Desktop" and called the new one "Showit 5". Now that we have discontinued Showit Desktop and we're back down to one main product, we've dropped the "5" on the new name and refer to our only website builder as "Showit." All that's to say, save some keystrokes and just type "Showit" when you want to mention our website builder. Also, our transitional "Showit 5" logo is no longer in use.

What about Showit 5?

Although our wordmark is in all caps, when typing "Showit" inline, the standard is to only capitalize the first letter. "Showit" is all one word with no spaces, dashes, special characters or emojis. And by all means, never omit the "ow" in the middle; that just makes us look crappy.






Show It



Writing Standards

Showit, Inc., co-founded in 2006 by CEO Todd Watson and located in Gilbert, Arizona, is a technology company focused on providing professional photographers and creatives true freedom and control over their online presence. Showit's easy drag-and-drop website builder allows users to create interactive, responsive websites without a single line of code. 

Elisa Watson is a writer, podcaster, speaker and co-owner of Showit, a drag-and-drop website builder designed for professional photographers. Elisa is well-versed in personality types and human interaction, and she encourages others to know themselves to lead themselves. Her real-life experience being married to a technology CEO and mothering four growing boys has coupled well with her book smarts, resulting in engaging, well-articulated thoughts sure to resonate with all personality types. 

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Elisa Watson

Todd Watson is the co-founder and CEO of Showit, a drag-and-drop website builder designed for professional photographers and creative business owners. A serial entrepreneur, Todd created two successful businesses before he even set his 18-year-old foot in a computer science class at ASU. With his pioneering spirit, not to mention a supportive and trusting wife, Todd co-founded Showit in 2006 with the intention of helping photographers bridge the gap between tech and creativity. Over a decade later,  4 stunning sons, over 30 employees, and countless Showiteers later, Todd continues to pursue his personal mission of cultivating the creativity that exists in everyone.

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Todd Watson


"Showit" is a registered trademark of Showit, Inc. Please do not use the name Showit or our logos in a way that would suggest partnership, sponsorship or endorsement by Showit. In addition, please do not use the Showit name, domain names, or logos in a way that imitates or might be confused with Showit. You be you.